As a media buyer and overall performance marketing
enthusiast, I'm always interested in the next "big" thing and keep my
eyes and ears open to traffic sources and ideas that can produce money for me,
my company, or you - our partners.
Although I haven't tested these new sources out yet, I thought I'd pass
them on to you so that if you get to them first, or have tested them already,
you can provide some feedback that we can leverage and learn from as a private
community.
The first category to highlight are mobile traffic
sources. Of course most of us already
use Google, Admob, Mojiva, Adfonic and more, but have you heard of these? I haven't.
So, assuming they haven't been inundated yet, using newer unknown
networks can lower your traffic costs thereby increasing your volume and
profitability.
- MobFox.com:SELF SERVICE for performance marketers. In addition to a ads that can be targeted
quite well, they just launched MobFox:vAd (beta). This is a new ad format that allows you to
show Premium Interstitials and Video Ads on iOS and Android. Cool, huh?
- MKMob.com: SELF SERVICE; Great targeting capabilities;
geographically, by keywords, manufacturers or device; capping allowed; global
reach. It's easy to get started and they
have a low minimum funding amount to start.
- HuntmAds.com; NOT SELF SERVICE (as far as I can
tell) Noted as the leading mobile
network for Latin America. A great place
to begin marketing Hispanic offers. Get
an account manager and give it a try.
Media kit online for campaign and creative requirements.
Next, social media.
Most of us have tried Facebook, Google+, Twitter and Plenty of
Fish. Pintrest.com is growing and shows
promise and then there are 15 million (LOL) others I could go on to share with
you. But have you ever heard of
Staree.com? I never had until our long time affiliate and well known internet
marketing guru Zac Johnson (zacjohnson.com) presented it on his website (http://zacjohnson.com/?s=staree) and
at a local conference recently.
Endorsed by Mario Lopez, EXTRA host and TV personality
and owned by IZEA, a huge social media company, Staree links to favorite social
media accounts with a click of a button and claims to make you money from
photos and videos shared withing the community. Since May 17th they've had over
1.1 million visits. So, have you tried this yet? Is it for real? How much money are you
making? What kind of campaigns work here? Is this the next "big"
thing?
Finally, what offers work best on these new sources? Take a look below at what REXTOPIA &
REXCONNECTS has added over the last week or two. In an effort to drive quality traffic to our
lead buyers, I encourage you to explore new sources and new ways to increase
conversion rates and profitability.
Should you need support to take the next step, let us know. We would love to help you and share our
results as we explore this ever changing and growing world of traffic sources.