Wednesday, January 18, 2012

Predicting the Performance Marketing Trends for 2012

Happy New Year!  Here are my predictions for performance marketing trends in 2012.  As a special bonus, I share with you the top 3 ideas on how REXTOPIA can be a source for you in leveraging these opportunities.

1.  Pay Per Call Will Be a Growing Trend This Year:
As most of you know, we've been supporting ppcall for over 2 years via our REXCONNECTS platform.  It can be accessed via your REXTOPIA interface - top right - if you want to see what offers are available.  We are focusing this year on bringing in new exclusive offers, like LaserSpineHelp, and direct ones like Total DUI.  If you haven't begun exploring ppcall because you are unsure how to go about marketing them, please visit MOBILEMONEYBANDIT.COM.  Justin Elenburg has done a great job explaining the process in his new course available 1.12.12.  Because Justin is a friend and associate, I had the opportunity to preview the training materials.  If you are serious about learning the RIGHT way generate revenue from ppcall offers, please consider his course.

2.  Mobile is a Ripening Opportunity:
Justin also covers in his course, the basics of mobile marketing and optimization techniques.  Over the next few months you will be seeing more mobile offers in REXTOPIA to take advantage of the growing mobile inventory available.  We have partnered with a mobile landing page optimization engine and will be building exclusive landing pages to leverage the growth of the mobile marketing industry.  This technology along with the back end validation resources we've instituted as a company will ensure quality leads to our buyers. For an example of our initial offering check out (EXCLUSIVE) DUI Mobile, more to come soon!

3.  Demand for Quality Leads with Increase CPL Payouts: There is tremendous emphasis on lead quality.  Rex Direct Net has spent considerable time, money and other resources building out processes to ensure our clients receive the best available.  We are already seeing the benefits of this strategy as we get rate increases that we pass on to you.

Thank you for your continued support of our company and solutions.  We wish you all the best in 2012 and look forward to helping you reach  your financial goals.

Happy New Year,
Jennine